Who Are we?
We are No Ma'am Fit. We are confrontational, memorable, polarizing (in a good way) and absolutely not for everyone. Our fits are for women who train hard, speak plainly, and refuse to be managed, minimized, or forced.....into anything.
Our Story
No Ma’am Fit was originally launched to provide a solution to women who train hard, speak plainly, and live a no-nonsense lifestyle! They needed active wear that fits real bodies, moves with them, and feels like butter!
A little bit about our founder – Sara Rogers! Sara lives in Brandon, Mississippi with her husband Cody and two sons, Greyson and Beckett. She works a full-time job, helps to manage her husband side gig, works out every day, and tries to keep a handle on her health and fitness. She’s been an athlete her entire life and doesn’t plan to stop now as she gracefully ages into her mid 40’s. (Did I just type that?)
When asked”Why is No Ma’am Fit important to her?”, Sara stated that she “wanted something representative of my authenticity.” She previously owned a gift shop called “I’ll Say it For You Gifts” based upon the premise of Sara’s sarcasm and direct style of communication. After a few years “selling Santa Claus coffee mugs and women’s boutique style clothing”, Sara wanted to really dive into a product she loves - active wear…and here we are today!